Your products on Google

Your products properly listed
in Google's shopping results.

Your product ads on Google are only as good as the listings you send. Truncated titles, missing barcodes, wrong categories: ads get refused, or sell poorly. I connect your PrestaShop, Shopify or WooCommerce catalogue to Google Merchant Center, the tool feeding those ads, with prices and stock updating on their own.

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In detail

Merchant Center est exigeant sur la qualité du flux produit — le fichier qui décrit votre catalogue à Google — et c'est là que la plupart des comptes se font refuser : attributs manquants, GTIN absents (les codes-barres officiels des produits), prix ou disponibilité désynchronisés avec la boutique, images non conformes. Un flux corrigé à la main ne tient pas : il faut qu'il se génère automatiquement depuis le catalogue et qu'il reste juste quand les prix bougent. J'interviens sur la génération du flux depuis PrestaShop, Shopify ou WooCommerce, sur la correction des refus, et sur les données structurées produit du site — le balisage que Google recoupe avec le flux.

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Objectif : un compte sans avertissement, et des fiches qui remontent avec le bon prix.

Features

What you get.

01

Listings that invite the click

Titles reworked (the searched-for words first), rewritten descriptions, high-quality photos, correct barcodes, the right Google category for every product.

02

Prices and stock always right

The catalogue travels from your store to Google several times a day, on its own. No file to export or re-upload by hand.

03

Fewer refused ads

I fix what triggers Google's refusals (missing information, inconsistent prices, non-compliant images) before your ads get blocked.

04

Rules that work for you

Automatic rules inside Merchant Center: promotional prices adjusted, house labels, products pulled by margin or stock, without touching the store's catalogue.

05

Ready for your campaigns

Catalogue labelled so your product ad campaigns (Shopping, Performance Max) can be segmented by margin, category or bestsellers.

06

Watched continuously

A regular eye on the account's health (refused products, warnings), with fixes before your campaigns suffer.

Method

How we proceed.

01

Taking stock

Your product catalogue, your existing Merchant Center account if there is one, and any current refusals or errors.

2-3 days
02

Connecting the catalogue

Automatic sending from your store (official PrestaShop, Shopify or WooCommerce module, or a custom export), with all the information Google requires.

1 week
03

Cleaning up the listings

Titles, descriptions, missing barcodes, badly chosen Google categories. Goal: zero avoidable refusals.

1 week
04

Preparing the campaigns

Automatic rules and house labels set up so your future product ad campaigns can be segmented.

3-5 days
05

Keeping the account healthy

Monitoring the catalogue's health, refusals fixed fast, adjustments when your products or Google's rules change.

Ongoing
FAQ

Frequent questions

Which platforms can you configure the Merchant Center feed on?
PrestaShop, Shopify, WooCommerce, or any catalog exported from a custom-built site. Each platform has its own modules or catalog export methods, which I adapt to your needs.
Why are my products disapproved?
The most common causes: missing or incorrect product barcode (GTIN), a gap between the price shown on your site and the one sent to Google, non-compliant images (logo, watermark), a poorly chosen Google category. I diagnose and fix these errors as a priority.
Does the feed update automatically when I change a price?
Yes, that's the goal: the feed is connected directly to your CMS catalog, with a sync frequency (usually several times a day) so price, stock and availability always stay consistent with your site.
How much does setting up the Merchant Center feed cost?
On a platform with a dedicated module (PrestaShop, Shopify, WooCommerce): €400 to €900. With advanced rules and fine catalog segmentation for Google's Performance Max campaigns: €900 to €2,000 depending on catalog size.
See also

Related pages.

Card payments with Stripe PayPal alongside cards Your ad budget under control Google Analytics 4 for e-commerce
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